Visitors data analytics | Counterest
In numerous contemporary environments from shopping centres and supermarkets to public roads, sensors have been installed that measure traffic flows of vehicles and pedestrians. The aim is to quantify the traffic in these areas and generate data that allow the commercial potential of certain points to be determined, as well as to gain a better understanding of how these spaces are used. This sensor, produced by the company Counterest, shows how we are measured by this technology, which can record the number of visitors, their gender, and their average visit time, as well as our movement around the space.
Name of piece: Visitors data analytics